How to Build the Perfect Facebook Fan Page

This is a guest post by Tim Ware, owner of HyperArts. With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page. Much More Screen Real Estate! In the old Page layout… [Continue Reading]

Facebook, fan page: novità

Facebook rinnova le fan page. L’interfaccia delle pagine di Facebook assomigliano ora ai profili utenti conservando, però, requisiti diversi. Fra le nuove opzioni,  la possibilità per gli amministratori di ricevere le notifiche sui post, sui commenti e sui ‘”mi piace” lasciati sulla pagina. Inoltre gli amministratori possono usare come account la propria pagina commentando e lasciando il “mi piace” sulle altre pagine… [Continue Reading]

How a Fortune 1,000 Company Got 88,000 Facebook Fans in 4 Weeks, and Only Paid For Half of Them

Facebook Ads, I Think I Love You My major focus the last three months has been Facebook advertising.  I’ve been trying to figure out how to get awesome results with Facebook ads. It’s been a personal challenge, because I have more or less mastered Google AdWords and SEO,  so I thought: I should be able… [Continue Reading]

Pay Per Fan: What Big Brands Are Paying For Facebook Fans

Pay Per Fan: What Big Brands Are Paying For Facebook Fans Although it may sound weird or repulsive to some purists, brands have been buying fans on a cost per fan basis for months (some for many moons). Cost Per Fan Is No Big SurpriseWhen you step back, it makes sense: Many companies operate on a cost… [Continue Reading]